Within the walls of Strode Station and TRES Strength, you’ll find people stemming from a variety of backgrounds, beliefs, professions, morals, and values. This is something that we take great pride in. We have a staff and membership base that remains open minded, kind, and welcoming.
Over the last few days, CrossFit HQ and their CEO, Greg Glassman, have publicly made some very insensitive, naive, and fundamentally hurtful comments. We do not condone these comments nor do we endorse the direction HQ is moving.
We have decided that it is no longer in our best interest to be associated with this company.
So, what does this mean?
It means we will be distancing ourselves from CrossFit as a corporation and dropping our Affiliation with them.
Yes, that might feel like a lot.
But there is something to remember…
HQ is not us. They do not represent our community. They do not speak for our community and what we have inside our walls. What we and so many other gyms have built will not go away. It will not disappear into the night. It does not change who we are or what we stand for. We will continue to be leaders in this community and continue to drive forward progress and change. We will not cosign on the stance that HQ has taken as of late. As a diverse community, we feel that we will only be able to effectively continue to drive our brand forward if we separate from HQ.
An important factor to remember that any gym that makes this decision is still here for the larger community. CrossFit Box’s are privately owned entities. We are all still here for each other, even after the name “crossfit” is off our signs. We still believe in health, strength, wellness, fitness, and heart. We are still committed entirely to helping anyone that walks through our doors reach their highest potential and any goal they bring along with them.
Please remember that CrossFit does not own fitness. They do not own the movements, patterns, reps, sets, or any of the dozens of other facets of fitness that you have experienced while investing in yourself. Those belong to you, the members.
You are the community, the gym, the class, the reps, the sets… you are the progress and the PR’s. No longer being associated with this company will change almost nothing. We have a methodology that we believe in and will continue to utilize and implement. We have a staff of knowledgeable, passionate, and committed coaches.
Remember: your fitness is your business. We will continue to be here for each and every one of you and will continue to support you through every rep, set, class, and goal.
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