S3 COACHES
CHRIS CAMPBELL
Chris moved here from New Jersey 3 years ago. Back home he owned and operated CrossFit 973/Elite fitness NJ for 10 years. Over the last 17 years he has coached/led multiple programs, sports teams and individuals to both podium success in competition and in personal growth and physical achievements. He believes there are no shortcuts and everything is earned through strain and failure.
As an athlete himself he has competed in numerous CrossFit, strongman, OCR, MMA, Jiu jitsu and boxing competitions.
He holds certifications in-
CrossFit L1
CrossFit L2
Crossfit strongman
CrossFit endurance
Attitude nation Olympic lifting
Gracie BJJ
His personal fitness goals are to take on all challenges to see how far he can push the limits while adapting a holistic and natural approach to recovery and supplementation
KACI PENISTON
My name is Kaci Peniston and I’m a CF-L2 certified coach here at S3. Athletics have always played a very important role in my life. I started CrossFit about 13 years ago when I was 8, and I wouldn’t change it for the world. I also ran Track & Field in high school and have been very involved in Powerlifting in the past. Coaching, personal training, and teaching absolutely anyone who wants to better themselves is my favorite thing in the world. We would love to help you become more confident, healthy, and positive!
DANIEL MAYS
S3 Strength and Fitness is owned by Daniel, whose passion for strength sports stems from his active competition in both powerlifting and strongman. His vision for S3 is to make it Kentucky’s premier training destination for athletes of all experience levels by fostering an environment that supports everyone from beginners to elite-level competitors.
As both an athlete and coach, Daniel understands the importance of recovery alongside intense training. This understanding led to the expansion of recovery services at S3, helping members optimize both performance and overall wellness.
Daniel is a certified powerlifting coach who has competed and earned podium finishes in numerous events and competitions. Under his leadership, alongside a dedicated coaching staff, S3 Strength and Fitness continues to grow as a leading destination in Central Kentucky for CrossFit, HYROX, strength training, powerlifting, strongman, conditioning, and recovery services.